Menu Engineering Matrix
Stars, plowhorses, puzzles, and dogs
The menu engineering matrix divides dishes into four groups: stars (popular, profitable), plowhorses, puzzles, and dogs – a basis for menu decisions.
Stars, plowhorses, puzzles, and dogs
The menu engineering matrix divides dishes into four groups: stars (popular, profitable), plowhorses, puzzles, and dogs – a basis for menu decisions.